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BSB40820 · AQF Level 4

Certificate IV in Marketing and Communication

The BSB40820 Certificate IV in Marketing and Communication develops practical marketing and communications skills for coordinators and support roles. It is the natural pathway into the Diploma of Marketing and Communication for people building a marketing career.

6–12 monthsOnlineBlendedNationally RecognisedRPL eligible

What you'll learn

  • Marketing principles and consumer behaviour
  • Social media strategy and content creation
  • Digital marketing channels and analytics
  • Writing for marketing and communications
  • Campaign coordination and scheduling
  • Market research and reporting

Career outcomes

Typical roles held by graduates of the Certificate IV in Marketing and Communication. Salary ranges sourced from SEEK Salary Insights 2025.

Marketing Coordinator

$58,000–$78,000

Social Media Coordinator

$55,000–$75,000

Communications Officer

$60,000–$80,000

Entry requirements

No formal entry requirements. Suitable for people in marketing support, communications, or social media roles.

RPL available for this qualification

If you have 2+ years of marketing or communications experience, RPL may be available for this qualification.

Learn about the RPL pathway →

Related qualifications

Enquire about this qualification

A registered RTO will send you enrolment information, pricing, and pathway options. Free.

When are you looking to start?

Free. No obligation. We'll match you with a registered RTO.